Smart marketing
Title: Smart marketing
Publisher: Spore (CTA)
Date published: April 2009
Date accessed: 21/06/2009
Type of information: Article
Language: English
On-line access: yes (HTML)
Abstract:
Knowledge is power, and agriculture is no exception. Producers who keep track of market prices stand to make more money. ICTs, particularly mobile phones, e-mail and the Internet, are radically changing the ways farmers sell their products in some ACP countries. But do they really work?
See also:
Field report from Kenya: Linking buyers to sellers
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